Whenever spirituality declines anywhere in the universe and irreligion rises, I descend in person.

I appear from age to age to deliver My devotees, annihilate the miscreants, and restore the principles of spirituality.

If I were to refrain from acting, all galaxies would sink into desolation. Because of Me, man would produce unwanted offspring. Thus, I would disturb the peace of all beings.

No matter what a great man does, the masses always follow in his footsteps. The whole world follows the standard he sets by his example.

Lord Krishna reveals our true spiritual identity and tells us who we truly are, while revealing the true nature of the soul that each of us truly is.

By your intrinsic nature, you are a living soul, of purely spiritual essence.

The material body cannot be equated with your true identity, nor can the mind, intelligence, or false ego (identification with one's body and the desire to dominate matter, material nature).

Your true identity is to be the eternal servant of Krishna, the Supreme Lord. Your status is transcendental in nature. Krishna's higher energy is of a spiritual essence, while the lower, external energy is of a material essence. Situated between these two energies, you therefore belong to Krishna's marginal energy, which means that you are One with Him, yet distinct from Him. Being of spiritual nature, you are identical with Krishna, but because you are only a tiny fragment of Him, you are at the same time different from Him.

You grieve for no reason. The wise mourn neither the living nor the dead.

There was never a time when we did not exist, I, you, and all these kings, and none of us will ever cease to exist.

At the moment of death, the soul takes on a new body, as naturally as it passed, in the previous one, from childhood to youth, and then to old age. This change does not trouble those who are aware of their spiritual nature.

Ephemeral joys and sorrows, like summers and winters, come and go. They are due solely to the encounter of the senses with matter, and one must learn to tolerate them without being affected by them.

He who is unaffected by joys and sorrows, who, in all circumstances, remains serene and resolute, is worthy of liberation.

The masters of truth have concluded the eternity of the real and the impermanence of the illusory, after having studied their respective natures.

Know that what penetrates the entire body (the soul) cannot be destroyed. No one can destroy the imperishable soul.